Company Profile

20 Years Focused · Craftsmanship · Global Delivery

Senrui Precision Mold (Dongguan) Co., Ltd. was founded in 2006, formerly known as Shenzhen Rishengda Plastic Mold Factory, and its plant is located in Changping Town, Dongguan. Today it operates 13 Haitian precision injection molding machines (90T–200T), CNC machining centers, mirror EDM and MIM metal powder lines, with an annual mold capacity of about 150 sets and an annual output of 15 million injection molded parts.

As a national High-Tech Enterprise integrating product design, mold manufacturing and injection molding production, we are committed to delivering one-stop solutions from concept to finished part for customers worldwide.

Our core team brings over 20 years of industry experience and specializes in high-precision mold development and scientific injection molding processes. Whether it is MIM metal powder molding or complex plastic structural parts, we can deliver the optimal cost solution.

ISO 9001:2015
High-Tech Enterprise
2000+
Cumulative Molds Delivered (Sets)
20
Years of Industry Experience
13
Haitian injection molding machines (90T–200T)
<0.5%
Process Defect Rate

Milestones

2006 – 2025 · Never Stop, Keep Innovating

2006

Company Founded

Established a production base in Shenzhen Gushu, focused on precision mobile phone battery enclosure manufacturing, marking the first year of Senrui Precision's precision manufacturing.

2013

Technology Upgrade

R&D focus shifted to consumer electronics; successfully developed molds for complex structural parts such as power banks and beauty devices, significantly enhancing technical strength.

2015

Lean Transformation

Introduced a scientific injection molding management system, optimized production processes, achieved true cost reduction and efficiency gains, and reached a record high in customer satisfaction.

2019

Scale Expansion

Certified to ISO9001, introduced Haitian high-speed injection molding machines, and formally became a core supplier to two listed companies.

2025

Smart Manufacturing

Full adoption of high-end CNC and EDM equipment; 100% in-house mold development; defect rate controlled below 0.5%, advancing toward Industry 4.0.

Organization Structure

Specialized Division · Efficient Collaboration · Flat Management

General Manager

Finance Dept.

Deputy General Manager

Administration Dept.

Business Dept.

Production & Delivery Center

Planning Dept.

Production Dept.

Quality Dept.

Engineering & Technology Center

Mold Dept.

Engineering Dept.

Project Dept.

Department

Responsibility Description

Culture & Values

Mission

While pursuing the material and spiritual well-being of all employees, we deliver beyond-expectation market competitiveness to customers.

Vision

Make "Senrui" a professional, well-known brand in the injection mold industry and set the benchmark for precision manufacturing.

Core Values

Integrity first, relentless effort, open cooperation, mutual benefit.

Business Philosophy

Continuous Improvement · Fast & Efficient · Pursuit of Excellence

Team & R&D Strength

50+ engineers · 20 years of technical accumulation · full-process self-development

Senrui has a cross-functional R&D team of structural, process, mold, and material engineers, serving top clients in consumer electronics, medical, automotive, and home appliances over the long term.

The team is equipped with Moldflow Mold Flow Analysis, CMM (Coordinate Measuring Machine), 2D / 3D optical measuring instruments, and material testing machines, establishing a closed-loop R&D system from DFMEA design review, mold flow simulation, prototyping verification, to mass production ramp-up.

Practicing the 'get it right the first time' philosophy, we lock the process window at the new-product-introduction (NPI) stage, intercepting potential defects upstream and significantly raising first-trial-mold success and customer satisfaction.

50+
R&D & Engineering Staff
12
Senior Engineer
20
Years of Industry Expertise
20+
Granted Patents & Software Copyrights
In-House Mold Development Rate100%
Scientific Molding Process Coverage95%
First-Trial Success Rate for New Products92%
Process Standardization Rate88%

Qualifications & Certifications

System-backed · The trusted choice of global customers

100%

In-House Mold Development Rate

99.6%

Injection Molding Yield Rate

92%

Overall Equipment Utilization Rate

98%

On-Time Delivery Rate

ISO

ISO 9001:2015 Quality Management System

Covers the full process of mold design, injection production and inspection, ensuring delivery consistency and traceability.

HR

National High-Tech Enterprise

Recognized as a National High-Tech Enterprise, enjoying R&D super-deductions and continuously investing in process innovation.

PAT

20+ invention patents and utility models

Accumulated intellectual property in two-color injection, MIM sintering, mold structure and other fields.

AUD

Supply Chain Audits by Listed-Company Clients

Passed system and process audits by consumer electronics, medical, and automotive parts customers, entering their approved supplier lists.

RoHS

RoHS / REACH environmental compliance

Raw materials and processes meet environmental directives, supporting global market access for customer products.

Social Responsibility

Mutual benefit with customers, employees and the environment

Green Manufacturing & Energy Saving

We introduced servo energy-saving injection-molding machines and a waste-heat recovery system; comprehensive energy consumption per unit of output fell 28% from 2019, and industrial wastewater reuse reached 85%, continuously advancing cleaner production.

Talent Cultivation & Industry-Academia Collaboration

Together with vocational schools we build training bases and a 'mentor-apprentice + course certification' development system; employees receive 60+ training hours per year on average, upgrading skilled workers.

Safety Production & Occupational Health

Through the dual-prevention mechanism and 6S shop-floor management, we have achieved the "zero major safety incident" goal for consecutive years, providing employees with a healthy, safe working environment.

Community Welfare & Rural Revitalization

We participate in targeted poverty alleviation and education charity, prioritize local employment, drive rural income growth through industry, and fulfill the social responsibility of a manufacturing enterprise.

Join hands with Senrui to start precision manufacturing cooperation

Whether it is mold development, injection-molding mass production, MIM metal parts, or CNC precision machining, our engineering team will tailor a cost-effective solution for you.

Contact an Engineer